Bajaj Motorcycles has sold 1 lakh units of the V15 – its 150cc executive commuter motorcycle since launch. So 1 lakh units in 120 days seems to be a pretty good deal, considering the fact that Bajaj experimented a bit with the design and marketing of the V15.
The whole intention of launching the V15 in the mass market 150cc segment is to add a little bit of flavour and aspirational value to a motorcycle. Currently, majority of the commuter bikes sold in India don’t look great and are focused more towards fuel efficiency and reliability. But the V15 has helped changed that mindset and with a price tag of Rs 63,000 (ex-showroom Pune), it has made a couple of 125cc bikes less tempting and desirable.
While the V15 averages 25,000 sales per month, it has helped Bajaj increase its market share in the 125cc+ segment by close to 10 per cent. However, when we spoke to Bajaj a couple of days ago, they said the exact performance of the V15 will be known by November. And in order to meet the growing demand, the Pune-based manufacturer is gearing up to ramp up its production by September.
Read our first ride review of the Bajaj V15.
You can also check out the comparison review of the Bajaj V15 and the Honda CB Shine SP.
To know the exact on-road price of the Bajaj V15 in your city, click here.
