Benelli has inaugurated a new exclusive dealership in Coimbatore, Tamil Nadu. The dealership has been set up in association with Super Agencies and is located near the Nehru Stadium at VOC Park, Coimbatore.
The dealership has been designed keeping in mind the global standards of Benelli showrooms and meets the International CI codes. Considering that the ownership experience is quite an important aspect for premium bikes, the employees at the Benelli showroom have been provided with specialised training in management of sales, service, spare parts and customer service. The dealership will not only act as a platform to sell motorcycles but also as a place for DSK Benelli enthusiasts to converge and interact with other bikers.
Speaking during the launch of the new showroom, Mr Shirish Kulkarni, chairman, DSK Motowheels said, “It gives us immense pleasure to be associated with ‘Super Agencies’. Our main focus is to align DSK Benelli’s presence across all strategic locations in order to generate strong brand eminence and Coimbatore in that respect, is one of those key markets.”
Benelli marked its entry into the Indian market in March last year, in association with Pune-based two-wheeler manufacturer, DSK Motowheels. Aided by DSK Motowheels’ expertise in this field, the Italian manufacturer has been aggressively expanding its network in the country, tasting a fair bit of success in a few cities. With this new showroom, Benelli will try to tap in to the growing customer base of the rich clientele of Coimbatore.
Price list of Benelli motorcycle range (ex-showroom, Coimbatore):
Benelli TNT 25 – Rs 1.77 lakh
Benelli TNT 300 – Rs 3.08 lakh
Benelli TNT 600i – Rs 5.51 lakh
Benelli TNT 600 GT – Rs 6.11 lakh
Benelli TNT 899 – Rs 9.7 lakh
Benelli TNT R – Rs 12.07 lakh