DSK Motowheels has inaugurated the 19th Benelli showroom in the country in Pune. Located at Nyati Unitree, Nagar Road, Pune, this showroom has been set up in association with A B Automotive LLP.
This new showroom is the second Benelli showroom to be set up in Pune, and gives a hint of the good demand for premium motorcycles in the city. With this new showroom, Benelli will try to tap into the growing customer base of the rich clientele of Pune. The new Pune showroom has been designed keeping in mind the international standards of Benelli’s showrooms. It also integrates a spares counter and service centre, which offers 24x7 breakdown services. The dealership has been designed to act as a platform for motorcycling enthusiasts to interact with other like-minded people.
Since its launch over a year ago, Benelli has been very aggressive with its network expansion plans. While Benelli already has a presence in major cities across the country, it now has moved its focus to Tier 2 cities. Following today’s launch in Pune and another one in Mumbai tomorrow, the Italian marque will expand its footprint to Bhubaneshwar and Vadodara. November will witness the opening of five more showrooms, bringing the total dealership count up to 26. By the end of the financial year, Benelli will have 30 dealerships in the country.