Honda Motorcycle & Scooter India has announced the launch of the Dream Neo superstar contest for Dream Neo customers across India. This new contest is Honda’s biggest customer engagement activity in India.
This contest has been initiated to celebrate the success of the Dream Neo. Since its launch in April this year, the company has managed to sell one lakh units in four months. To participate in this contest, all existing owners have to share ‘How your Dream Neo made you a Superstar in Real Life?’ in up to 100 words along with their superstar picture with the Honda Dream Neo.
Participants can deliver their entries to their nearest Honda Authorised Exclusive Dealership (HEAD). Alternatively, they may submit the entry online at www.dreamneosuperstar.com in which case, the customer will get his unique reference code via SMS. The contest closes on January 31, 2014. The winners will get a chance to meet Akshay Kumar.
"In just four months, Dream Neo loaded with the revolutionary Honda Eco Technology (HET) has created a new benchmark in the mass motorcycle segment. We thank our valued customers for their support and trust in Honda brand. Through the ‘Dream Neo Superstar’ engagement we are helping our customers to realise their Dream of becoming the Asli Superstar of their life. We are confident of receiving tremendous response from our customers,” said YS Guleria, vice-president, marketing and sales, HMSI.