Metro tyres enters the motorcycle space

Metro Tyres today announced its expansion into the two-wheeler radial Motorcycle tyre segment in India. The all-new radial motorcycle tyres were unveiled yesterday by Mr Rummy Chhabra, Managing Director of Metro Tyres.

The new range of tyres have been designed and developed at the company's R&D Facility in Punjab. The company will be investing Rs 300 crore in upgrading this facility and increasing the output capacity. The company has collaborated with Continental, Germany to ensure a complete technology transfer to India in order to produce tyres of global quality standards.

The investment will drive the company’s entry into this quality tyre segment, which requires cutting edge technology for its design, manufacturing, testing and validation. The tyres will be highly localised at 90 per cent and cater to motorcycles between entry level 150cc segment and mid-weight motorcycle segment of 200cc-250cc.

Speaking on the launch, Mr Rummy Chhabra, Managing Director, Metro Tyres said, "We have always believed in introducing products which offer the best to our customers. With this foray, we aim to create an offering, which would allow the evolving Indian customer to have an exemplary driving experience on the challenging Indian roads and under extreme weather conditions. With our technological partnership with Continental, Germany, we are confident of introducing a product, which will revolutionize the existing Motorcycle Radial Tyre market in India. This launch further fortifies our position in the ever-growing two-wheeler segment and makes us a full-range player. We have an aspiration of gaining 10 per cent market share of the Auto two-wheeler tyre segment with this investment.”

According to the company, the tyres come with extra flexible sidewall and have a higher tread rigidity, leading to cushioned ride and an increased mileage in service. The stiffer tread lowers the tyre rolling resistance and thus provides higher vehicle fuel efficiency. It also suggests, the flatter tread radius of the tyres, provide a larger ground contact area, better stability and extra safety at higher speeds.

The tyres will be available for sale immediately at the company’s dealers across the country.