Things have become easier for MV Agusta over the last couple of months. Mercedes AMG bought 25 per cent stake in the company and now the Italian manufacturer has secured a €15 million loan to pursue international development.
MV Agusta secured this loan from Banca Poplare di Milano (BPM) and has been guaranteed by SACE Group. The Italian manufacturer will use this money under their 2014-2018 business plan, which includes the development of new motorcycles. MV Agusta also has plans to enter high-potential market such as USA, Brazil and Southeast Asia.
"The support of two financial partners like BPM and SACE is essential for this decisive moment of growth for MV Agusta. Leveraging on their unquestioned capacity, we can successfully continue our development," said Giovanni Castiglioni, chairman, MV Agusta.
There are few motorcycle manufacturers that have shown interest in doing business in India and we can clearly expect MV Agusta to enter the Indian market. Benelli is the latest entrant in the premium motorcycle segment and we won’t be surprised if we hear something concrete from MV Agusta in next few months. Also, there is a high possibility of the company leveraging Mercedes-Benz India’s strong sales network and might begin its sales activities from the AMG centres.