Royal Enfield has inaugurated a new showroom, called Royal Enfield Centrum Motorcycles, in New Delhi. Located in Naraina Vihar locality of the capital city, this showroom is the 16th Royal Enfield touch point in the NCR region.
The new showroom was inaugurated by the acclaimed rally champion, Gaurav Gill. Owners will also be able to buy a wide range of riding apparel and customisable accessories for their motorcycles. Apart from selling motorcycles, this new store will also serve as a place for enthusiasts to interact with others who share the passion for motorcycling. During the event, Centrum Motorcycles has also launched its new banner, Centrum Pistons, under which the outlet will participate in various Royal Enfield riding events held across country.
Centrum Motorcycles is the 590th Royal Enfield dealership in the country. Even with such a widespread network under its belt, the company has no plans of slowing down and aims to set up 100 more dealerships by the end of this financial year. Improving the Royal Enfield’s reach and service network is the current focus for the company. Apart from expanding its footprint, Royal Enfield is also looking at reducing the waiting period for its motorcycles, which currently stretch from 30 days to 90 days for popular models like the Classic 350.
Source: ICB