Royal Enfield has started the new financial year on a positive note by registering an impressive 42 per cent growth in the last month. The Chennai-based two-wheeler manufacturer sold 48,197 motorcycles in March 2016 as opposed to 33,918 units it had managed in the corresponding period, last year.
Of these, Royal Enfield sold 47,037 motorcycles in the domestic market, while the rest 1,160 motorcycles made their way to other global markets. While the latter number might not seem as impressive, this still is 45 per cent more than the company’s numbers in April 2015. While the Royal Enfield Classic continues to be the top seller, the recently launched Himalayan has also been registering decent sales numbers, despite its niche character and the limited appeal.
Despite the recent increase in its production capacity, the waiting period of certain Royal Enfield motorcycles stretches from 30 days to 90 days in major cities. While the domestic sales numbers continue to grow consistently, Royal Enfield has now been focussing on expanding its business in other global markets. The company is also rumoured to be in the process of developing new platforms and motorcycles keeping the European markets in mind.