Royal Enfield sales grow by 48 per cent in December 2014

Royal Enfield sold 28,634 motorcycles overall in the last month as against the 19,312 units they had sold in December 2013. This shows a hike in sales by 48 per cent in combined domestic wholesale and exports for the manufacturer.

The company sold 28,179 motorcycles in the country in December 2014 while they had sold 19,067 units in the same month in 2013. This again shows a boost of 48 per cent in domestic sales. The exports for last month stood at 455 units when they were 245 in the same period in 2013 showing an 86 per cent growth.

The overall year-on-year sales report also shows 70 per cent of increase in sales as 3,02,591 units were sold in 2014 as against 1,78,120 units in 2013. Out of these 2,96,370 motorcycles were sold within the country while 6,221 were exported this year. The manufacturer had sold 1,73,864 units in the domestic market and 4,256 motorcycles overseas in 2013. 

Royal Enfield's commitment to the motorcycle market shows as it continues to maintain decent sales figures. The demand for their motorcycles has not just increased in the Indian market but overseas as well. The company organises various events to keep RE fans and enthusiasts delighted and makes sure RE loyalists spend time doing what they love most - riding their bullet to different locations.