Royal Enfield shows 80 per cent growth in sales for July 2014

Royal Enfield sold 27,314 motorcycles overall in the last month when they had sold 15,175 units in July 2013. This accounts for a boost in sales by 80 per cent and also makes it the best ever monthly sales for the manufacturer.

The company sold 26,796 motorcycles in the country in July 2014 while they had sold 14,851 units in the same month last year. This again shows 80 per cent hike in domestic sales. The exports for last month stood at 518 units when they were 324 in the same period in 2013 showing a 60 per cent growth.

The overall year-on-year sales report also shows 84 per cent of increase in sales as 1,65,713 units were sold in 2014 as against 89,951 units in 2013. Out of these 1,61,822 motorcycles were sold within the country while 3,891 were exported this year. The manufacturer had sold 87,489 units in the domestic market and 2,462 motorcycles overseas. 

Royal Enfield continues to record good sales numbers with the demand for their motorcycles increasing not just in the Indian market but in other countries as well. The company plans to become a leader in the global mid-sized motorcycling segment. The manufacturer not just ramped up the production but recently appointed Corbeta Group as the exclusive distributor in Colombia as well.

Royal Enfield also organises various events to keep RE fans and enthusiasts delighted. They recently conducted Continental GT burn-up in New York, US and now are hosting REunion North, South and West in India this month. They will also provide yet another opportunity to Royal Enfield owners with the second edition of Royal Enfield Tour of Tibet in September. With such events, the company makes sure RE loyalists spend time doing what they love most - riding out of the cramped cities to beautiful scenic destinations through challenging yet fun routes.