Royal Enfield to conduct 'Scramble' ride competition in Shimla

Royal Enfield has announced to organise a new non-extreme ride format named 'Scramble' for their adventure enthusiast community. It is a competitive ride that will be conducted from June 14 to June 18 in Shimla, Himachal Pradesh.

The Royal Enfield Scramble has been designed for both men and women. It will have two separate categories with two participants in each team. These teams will be given new challenges everyday to complete. These have obstacles and choices based on the game theory. Each challenge will have separate points in a TSD (Time-Speed-Distance) format basis, based on which the winners will be decided. The manufacturer has begun with the registrations on www.royalenfield.com/scramble today. 

Rudratej Singh, President, Royal Enfield Royal Enfield said, "Through our several rides and community initiatives at Royal Enfield, we are constantly nudging our customers to increase their participation in the active pursuit of exploration. With this purpose in our minds, we have introduced Scramble. It is our first non-extreme competitive ride format for our ever growing adventure loving motorcycle community. Strengthening our association with adventure motorcycling, Scramble promises to be a lot of fun especially for participants riding the Himalayan."

This will be the first edition of this competitive team event. 'Scramble' is being organised for seasoned riders who have tackled fast changing conditions and terrains. The main aim behind the inception of this ride is to combine the spirit of motorcycling with exploration, adventure and camaraderie. Not only will the four day event test the character and expertise of a rider, but also imbibe the spirit of community riding. The latter, the brand believes, is a hallmark of Royal Enfield rides.