Suzuki Motorcycle India has opened its 13th showroom in Pune. This showroom has been designed as per the company’s global brand identity.
Bunti Suzuki is the first dealership in Maharashtra to get the global showroom layout. The company plans to introduce this international layout in some of its 488 Indian showrooms. Bunti Suzuki displays scooters and motorcycles, including big bikes. In fact, the Japanese manufacturer has also kept its ATVs on display here. There is a separate area for riding gear as well. This approach has been taken as the company believes it will help it elevate its brand image in the Indian market.
Suzuki has been able to increase its market share due to good performance by the new Access 125 and the Gixxer twins. It recently introduced a fuel injection/rear disc brake version of the Gixxer SF. The legendary Hayabusa which is now being assembled in India has been clocking decent sales figures month on month.