Suzuki registers a two per cent growth in November

Suzuki has registered a two per cent growth in domestic sales numbers, in the last month. The Japanese manufacturer showed a marginal growth by selling 33,400 two-wheelers in November 2014, as compared to 32,799 it could manage in the same period, last year. 

Speaking about Suzuki’s performance in the last month, Mr. Atul Gupta, Executive VP, SMIPL said, “Our concerted efforts to promote the Gixxer and Let’s have met with positive customer sentiment. Customer satisfaction and word-of-mouth publicity are key factors that work in our favour. Growth in sales indicates that the market responds favourably to our products and we hope this is part of a continuing trend.”

Both the Gixxer and Let’s scooter have helped Suzuki return a positive growth in the domestic market. Suzuki currently has a limited presence in the Indian market, with just three scooters and two motorcycles locally manufactured models in its portfolio, which is one of the reasons for its average performance. The company had recently revealed that it does have plans of expanding into other segments and is keen on tapping the lucrative market by bringing out youth-centric products.