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Terra Motors to enter Indian electric scooter segment by 2020

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Pratheek Kunder

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Terra Motors to enter Indian electric scooter segment by 2020

- To enter electric scooter space by 2020

- Currently sells e-rickshaws

- Known for the Kiwami electric superbike

Terra Motors has announced its electric two-wheeler plan for the country. The Japanese EV maker will introduce electric two-wheelers in the country by 2020. 

The company currently sells e-rickshaws in India and is also known for its Kiwami electric superbike. It has managed to sell around 12000 of such e-rickshaws since it entered India officially in 2014. The company has pledged to spend a considerable amount on R&D.

Terra Motors currently imports all its parts from China and assemble it in their Indian facility. We believe the company will take the same approach for the upcoming EV as it will help them reduce cost. For now it doesn’t make sense for the company to localise its products as the demand is less, plus it also requires much time and effort. But depending on how the market responds, the company could alter its sales and manufacturing strategy. 

 

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