Triumph working with the Distinguished Gentleman’s ride for prostate cancer

Triumph Motorcycles has set out once again encouraging riders to take to the streets astride a classic motorcycle as it shows its support for the Distinguished Gentleman’s Ride as global sponsor for the third year running.

The Distinguished Gentleman’s Ride was founded in 2012 and their motto said it is a celebration of the art of being dapper and the style of classic custom motorcycles. Dedicated to raising funds to combat prostate cancer, the 2016 ride will take place on Sunday, 25th September. Triumph proudly became the global sponsor of the event for the first time in 2014.

Last year saw a record number of participants as more than 37,000 men joined forces in 410 cities, raising over 2.3 million dollars (Rs 15.3 crore) for prostate cancer research. In September 2016, the ride is aiming for 50 thousand riders to take part in events in over 500 cities across 90 countries, all united in their support of men’s health.

Speaking on the initiative, Vimal Sumbly, Managing Director, Triumph Motorcycles India Pvt. Ltd said, “The Distinguished Gentleman’s Ride is a wonderful platform for the riders to come together for a noble cause like creating awareness about prostate cancer. We, at Triumph Motorcycles India, are extremely happy to be associated with DGR for the third consecutive year, which is aimed at providing a wholesome riding experience to our customers and brand patrons alongside supporting a worldwide endeavour that deals with men’s health issues. The Distinguished Gentleman’s Ride 2015 saw participation from over 500 passionate riders across the country; a number which we expect to grow exponentially this year.”

Mark Hawwa, Distinguished Gentleman’s Ride founder, commented; “We are just blown away by the traction and the enormous support over the past four years. It’s fantastic to see so many different countries and cultures uniting together to offer much needed support toward prostate cancer research and suicide prevention programs."

Last year, we saw Triumph India also holding a mini version of this ride in India. Delhi saw the largest participation with more than 350 riders.