The TVS Jupiter has become the fastest selling scooter in the Indian market, by crossing the 5 lakh unit sales milestone in just 18 months since its launch.
Since its launch in September 2013, the Jupiter has been giving a tough fight to the undisputed segment leader- the Activa, playing a crucial role in the company’s growth. The Jupiter has been aimed at male consumers, who need a stylish scooter for their daily commute. Built on the Wego platform, the Jupiter is powered by an 110cc single-cylinder air-cooled engine that churns out 8bhp and 8Nm of torque.
Expressing delight on this achievement, Mr K N Radhakrishnan, president and CEO, TVS Motor Company said, “A lot of thought and customer insights went into the making of TVS Jupiter. The fact that we have crossed this landmark in record time is testament to the fact that consumers are happy with the product’s performance and quality. It will be our continued focus to delight our customers with consistent product innovation and introduction of freshness into the brand.”
TVS offers the Jupiter in an array of funky colours like titanium grey, mercury white, midnight black, volcano red, sparkling silver and matte beige. It competes with other 110cc scooters like the Honda Activa 3G, Hero Maestro, Suzuki Lets and the Yamaha Alpha.