facebook
AD

Yamaha opens scooter boutique in Chennai

Authors Image

Pratheek Kunder

4,634 Views
Yamaha opens scooter boutique in Chennai

Yamaha has taken a very fashionable approach with their new outlet. It has opened a new scooter boutique store in Chennai. 

This new outlet has been named as ‘Bikerz’ but is home to only scooters and fashion accessories. Spread over 3100sqft, this premium setup will showcase Yamaha scooters along with its sales. There’s also a service center within the facility. Other than this, the Japanese manufacturer will offer a host of fashion accessories for sale. 

The company currently sells four scooters in the country – Fascino, Alpha, Ray-Z and the Ray ZR. Yamaha’s products are known to be stylish and focused towards the younger audience. With outlets like this, Yamaha is trying to increase its brand value and associate more with customers who are brand and style conscious. 

We believe the new boutique store could become much more than just a premium sales and service establishment. Yamaha could use the same store to display premium scooters and gauge public reactions. It can also become a place for customer engagements and know their two-wheeler preferences. The feedback can be used to develop future products. 

Yamaha Cygnus Ray ZR Gallery

  • Yamaha
  • other brands
Yamaha Aerox 155
Yamaha Aerox 155
₹ 1,50,220Onwards
Avg. Ex-Showroom price
Show price in my city
Yamaha Ray ZR 125
Yamaha Ray ZR 125
₹ 87,888Onwards
Avg. Ex-Showroom price
Show price in my city
Yamaha Fascino 125
Yamaha Fascino 125
₹ 83,091Onwards
Avg. Ex-Showroom price
Show price in my city
AD

Featured Scooters

  • Popular
  • Upcoming
TVS Jupiter
TVS Jupiter
₹ 78,175Onwards
Avg. Ex-Showroom price
Show price in my city
Honda Activa 6G
Honda Activa 6G
₹ 81,096Onwards
Avg. Ex-Showroom price
Show price in my city
TVS Ntorq 125
TVS Ntorq 125
₹ 94,324Onwards
Avg. Ex-Showroom price
Show price in my city
TVS Jupiter Electric
TVS Jupiter Electric

₹ 1,10,000

Onwards
Jan 2025 (Tentative)Expected Launch
Suzuki Burgman Street Electric
Suzuki Burgman Street Electric

₹ 1,05,000

Onwards
Mar 2025 (Tentative)Expected Launch
Lambretta V125
Lambretta V125

₹ 80,000

Onwards
Jul 2025 (Tentative)Expected Launch

Yamaha Cygnus Ray ZR Price in India

CityOn-road Price
Mumbai₹ 68,500
Bangalore₹ 68,439
Delhi₹ 64,471
Pune₹ 68,523
Hyderabad₹ 68,963
Ahmedabad₹ 65,486
Chennai₹ 70,711
Kolkata₹ 70,292
Chandigarh₹ 63,644
AD
  • Home
  • News
  • Yamaha opens scooter boutique in Chennai