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Delhi gets first Yamaha Blue Square premium outlet

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Suvil Susvirkar

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Delhi gets first Yamaha Blue Square premium outlet

- New outlet located in Dwarka, Delhi

- Will offer accessories, apparel, and spare parts

- Showroom also features a cafe

India Yamaha Motor has announced the inauguration of its first Blue Square outlet in Delhi. This new outlet, which is launched under the banner of Sawhney Automobiles, is located in Dwarka and offers end-to-end sales and service and spares support.

Apart from Yamaha products, this premium outlet will offer genuine accessories, apparel, and spare parts. The ‘Blue Square’ showroom also features a cafe that serves as a platform for customers to connect with each other and gain information about the brand. This outlet will also offer India Yamaha Motor’s most premium scooter, the Aerox 155.

Yamaha  Left Side View

Speaking about the new outlet, Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, said that the Northern region is an extremely important market for Yamaha. He further added that through these premium outlets, the company aims to offer captivating digital and personal experiences while keeping in mind customer preferences.

This new dealership takes the total number of Blue Square outlets to 62 across India. Apart from Delhi, Yamaha ‘Blue Square’ showrooms are located in Tamil Nadu, Karnataka, West Bengal, Jharkhand, Orissa, Assam, Madhya Pradesh, Kerala, Telangana, Andhra Pradesh, Maharashtra, Jammu & Kashmir, Chhattisgarh, Bihar, and the other Northeastern States.

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