Ducati has inaugurated its fourth showroom in India, in Bangalore. Located in the swanky UB City Business Park, this showroom has been set up in association with VST automobile group, and is South India’s first Ducati dealership.
Bangalore is one of the fastest growing markets in India, when it comes to premium motorcycles and the new showroom will attempt to attract the city’s rich clientele. Set up in tune with the Italian manufacturer’s global standards, the showroom will be run by VST, which is a leading private automotive business group in South India. Besides this new showroom, Ducati has also marked its presence in Delhi, Gurgaon and Mumbai, and will continue to expand to other major cities in the country throughout 2016.
The showroom’s inauguration also served as a platform for the launch of Ducati’s new motorcycle – the Scrambler Urban Enduro. Priced at Rs 7.9 lakh (ex-showroom, Bangalore), this motorcycle is the fourth version of the Scrambler range to be launched in the country. Besides this, the company also announced the commencement of deliveries of the new Multistrada 1200 and the Multistrada 1200S.