facebook
AD

Mahindra two-wheeler sales fall by 37 per cent

Authors Image

Ranjan R. Bhat

4,466 Views
Mahindra two-wheeler sales fall by 37 per cent

Mahindra two-wheeler's overall sales in June 2015 saw a significant dip of 37 per cent, as compared to the same period in 2014. The company moved 9,704 two-wheelers in the last month, against the 15,463 units it had managed to sell in June 2014. 

The Mumbai-based two-wheeler manufacturer’s domestic sales in June 2015 numbers stand at 8,697 units, 39.5 per cent less than the 14,389 two-wheelers it sold in June 2014. With the company shipping off 1,007 two-wheelers to its other global markets against the 1,074 units in June 2014, export numbers also registered an insignificant 6.3 per cent drop. 

Despite the launch of its new 110cc scooter, the Gusto, sales of Mahindra’s two-wheeler division have been falling fallen drastically over the past few months. Though the scooter segment in the Indian two-wheeler industry is growing rapidly, the same cannot be said about Mahindra’s scooter line-up. With just two motorcycles, both 100cc commuters, and five scooters in its line-up, Mahindra has a very limited presence in the Indian two-wheeler market, and the lack of an image building frontrunner seems to have hit it hard. The company does plan to invest over the next few months to expand its market share, though it remains to be seen how effective these measures are going to be.

 

Mahindra Gusto Gallery

AD

Featured Scooters

  • Popular
  • Upcoming
TVS Jupiter
TVS Jupiter
₹ 78,175Onwards
Avg. Ex-Showroom price
Show price in my city
Honda Activa 6G
Honda Activa 6G
₹ 79,329Onwards
Avg. Ex-Showroom price
Show price in my city
TVS Ntorq 125
TVS Ntorq 125
₹ 94,324Onwards
Avg. Ex-Showroom price
Show price in my city
Lectrix Nduro
Lectrix Nduro

₹ 80,000

Onwards
Dec 2024 (Tentative)Expected Launch
Bajaj Chetak
Bajaj Chetak

₹ 1,20,000

Onwards
Dec 2024 (Tentative)Expected Launch
Honda Activa e
Honda Activa e

₹ 1,00,000

Onwards
Jan 2025 (Tentative)Expected Launch

Mahindra Gusto Price in India

CityOn-road Price
Mumbai₹ 65,344
Bangalore₹ 67,571
Delhi₹ 61,294
Pune₹ 65,344
Hyderabad₹ 65,437
Ahmedabad₹ 62,728
Chennai₹ 64,903
Chandigarh₹ 59,582
AD
  • Home
  • News
  • Mahindra two-wheeler sales fall by 37 per cent