Benelli is opening its second showroom in Pune on October 25. Being set up in partnership with A B Automotive LLP, this showroom is located at Nyati Unitree, Nagar Road, Pune.
This new showroom will be the 19th Benelli showroom in the country. Apart from major cities, the Italian marque has also been looking at Tier 2 cities to fuel its expansion plans. In this month itself, the company is planning to open showrooms in Bhubaneshwar, Mumbai and Vadodara. November will witness the opening of five more showrooms, bringing the total count up to 26. Further four showrooms will be inaugurated by the end of this financial year.
Since its launch over a year ago, Benelli has been very aggressive with its network expansion plans. And if the sales numbers are anything to go by, this strategy has been working well for them. With more than 5,000 motorcycle deliveries in the kitty, Benelli is one of the fastest growing premium motorcycle brands in the country. This growth is expected to receive a boost with the launch of new showrooms as well as the two new products – the Tornado 302R and the Trk 502.