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TVS Apache range achieves five million global sales milestone

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Suvil Susvirkar

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TVS Apache range achieves five million global sales milestone

- Apache series offered in over 60 markets across the world

- Range available across 160cc to 310cc segments

- Likely to launch new product soon

TVS Motor Company has announced that its Apache series has achieved a global sales milestone of five million units.  The Hosur-based manufacturer launched the Apache range in 2005, and this motorcycle series is currently sold in over 60 countries across the world.

TVS  Left Front Three Quarter

This series comprises the Apache RTR 160, Apache RTR 160 4V, Apache RTR 180, and Apache RTR 200 4V in the roadster category, and the Apache RR310 in the fully-faired segment. These motorcycles come with features such as Race-Tuned Fuel Injection (RT-Fi), ride modes, dual-channel ABS, race-tuned slipper clutch, and SmartXonnect Bluetooth connectivity. TVS Motor Company also offers the BTO (Built-To-Order) platform for the TVS Apache RR 310, allowing buyers to customise the motorcycle.

Speaking on this occasion, Vimal Sumbly, Head Business - Premium, TVS Motor Company, said, “TVS Apache has come a long way from just a motorcycle to an entire premium experience which is evident from our wide range of products and initiatives surrounding it including merchandise, rapidly growing Apache Owners Group (AOG), Apache Racing Experience (ARE), Apache Pro Performance (APP), TVS One Make Championship and marquee rides. These initiatives help us in building not just the brand in ways more than one, but also in engaging with our judicious and loyal customers from India and abroad.”

TVS  Right Side View

In more updates, TVS Motor Company is reportedly planning to update its portfolio with the launch of a roadster variant of the Apache RR310. While the official details are not available yet, this new product is expected to arrive in our market very soon.

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